Privacy Policy

The personal information we collect depends on how you interact with Lumielle. We may collect information directly from you, automatically through your use of the Site, and from service providers or business partners that help us operate our services.

We may use personal information when reasonably necessary to provide our services, operate our business, comply with applicable obligations, and protect customers and Lumielle.

• Process purchases. To receive, confirm, process, fulfill, deliver, return, refund, or otherwise manage orders and transactions.
• Operate the Site. To provide website functionality, remember preferences, maintain accounts, troubleshoot errors, and improve performance.
• Communicate with you. To send transactional messages, respond to requests, provide order information, and deliver other service-related communications.
• Prevent misuse. To detect, investigate, and help prevent fraudulent transactions, security incidents, unauthorized activity, abuse, or violations of our policies.
• Improve our services. To understand how visitors interact with Lumielle, evaluate website performance, improve merchandising, and develop a better shopping experience.
• Marketing and advertising. To provide promotional communications or measure advertising effectiveness where permitted by law and consistent with your available choices.
• Legal and business purposes. To maintain records, resolve disputes, enforce agreements, comply with legal requirements, and establish, exercise, or defend legal claims.

We may disclose personal information to third parties when reasonably necessary to operate Lumielle, provide a service you request, meet legal obligations, or support legitimate business functions.

• Commerce and hosting providers, including technology used to operate and maintain our online store.
• Payment processors and financial service providers involved in completing or verifying transactions.
• Shipping, logistics, and fulfillment providers that assist with delivering purchases and processing returns.
• Technology, analytics, security, and operational vendors that help us maintain, understand, secure, and improve the Site.
• Advertising or marketing partners where such services are enabled and permitted by applicable law.
• Professional advisers such as legal, accounting, insurance, or compliance advisers when appropriate.
• Government authorities or other parties when disclosure is reasonably necessary to comply with law, lawful process, protect rights or safety, investigate wrongdoing, or enforce applicable terms.
• Business transaction participants in connection with a financing, reorganization, merger, acquisition, sale, transfer, or similar corporate transaction.

Lumielle does not intend to exchange personal information for money. However, depending on the analytics or advertising technologies enabled on the Site, some disclosures may be treated as a “sale,” “sharing,” or targeted advertising under certain privacy laws even when money is not exchanged. Where applicable, eligible individuals may exercise the corresponding legal rights described below.

Lumielle and service providers may use cookies, pixels, tags, local storage, software development tools, and similar technologies to provide website functionality and understand interactions with the Site.

Depending on the technologies enabled, these tools may be used for purposes such as maintaining shopping sessions, remembering preferences, understanding site traffic, protecting transactions, measuring performance, and supporting advertising or marketing activities.

You may be able to manage cookies through your browser settings and through privacy controls made available on the Site, if applicable. Blocking certain technologies may affect website functionality or prevent some features from working as intended.

Depending on where you live and subject to applicable exceptions, you may have legal rights regarding personal information associated with you. Not every right applies in every jurisdiction or circumstance.

We may need to verify your identity before completing certain requests. We may ask for information reasonably necessary to match you with records associated with Lumielle. Authorized agents may submit requests where applicable, although we may require evidence of authorization and additional verification.

We will not unlawfully discriminate against you for exercising an applicable privacy right. Some information may need to be retained when permitted or required for purposes such as completing transactions, preventing fraud, maintaining records, resolving disputes, or complying with legal obligations.

Lumielle is intended for a general audience and is not directed to children under 13. We do not knowingly seek to collect personal information directly from children under 13 through the Site.

Where an applicable law establishes a different age threshold or additional protections for minors, we will handle personal information in accordance with the requirements that apply to the relevant jurisdiction.

Lumielle is based in the United States. If you access our Site from another country, your information may be processed in the United States or in other jurisdictions where our service providers operate.

Privacy and data-protection laws differ by jurisdiction. Where laws applicable to you provide additional rights or require specific safeguards for international transfers, we will address eligible requests and applicable obligations in accordance with those laws.

Individuals protected by applicable European data-protection laws may, depending on the circumstances, have rights relating to access, correction, deletion, restriction, portability, objection, withdrawal of consent, and complaints to an appropriate supervisory authority.

Third-party services

Our Site may contain integrations or links involving third-party websites, payment services, social platforms, or other services. Their privacy practices are governed by their own policies and are not controlled by this Privacy Policy. We encourage you to review the privacy information provided by any third party you choose to use.

We may revise this Privacy Policy from time to time to reflect changes in our services, business practices, technology, legal requirements, or other operational needs.

When we update the policy, we may revise the effective date shown at the top of this page. If required by applicable law, we may provide additional notice of material changes.

Your continued use of Lumielle after an updated policy becomes effective will be subject to the revised policy to the extent permitted by applicable law.